My Quest To Teach

July 30, 2018

Higher Education Students – Build Your Brand and Build Your Impressions

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Higher Education Students – Build Your Brand and Build Your Impressions
by William Jackson, My Quest To Teach #MyQuestToTeach #MQTT

Before higher education students can start their careers the
reality is they cannot wait until graduation week or even after
graduation to build a Brand or create favorable impressions.
The process of building a Brand must be started years earlier.
The unfortunate reality is that students are building their Brand
creating impressions when they start posting content online.
That can mean when a child in elementary school is provided a
phone, tablet, gaming system, watch or even a toaster (just kidding),
once content is posted there is an impression of that content by
people.

The Internet is a vast reservoir of information, the ability to
tap into and communicate on a global scale comes with being
responsible. Many students in higher education still are not mature
enough to manage not just their Social Media content, other
personal things that can influence their behaviors.
Young adults in higher education are influenced by peers,
the media, families, personal interests, hormones and passions.
What goes on the Internet does not stay on the Internet, it is
viewed, watched, read, consumed, even downloaded and
screen captured. A person’s whole life, literally is being posted
from birth to death on platforms that are endless in digital
memory.

A time line of events can be created as the infant develops
into a toddler, the toddler develops into a youth and the
continuous growth and development of life. There are now
ways to track and chart growing life cycles of people.
Children must be taught to manage their Brands, because their
Brand represents them, just as in the “Old School” way of thinking
your “name” was valuable because it represented your word.
In the digital age your digital content represents your Brand and
that is who you are identified as.

Global history is written by those in power and influence. The
ability to influence thinking with content and collaborate on levels
of intellect and intelligence. Brands can be keys to open doors and
allow connections with like-minded people.
Teaching higher education students the value and visibility of a
Brand is not a complex issue, it does take the ability to “see” how
a persons’ Brand influences others and makes an impression
that can last a life-time.

The summer months prove challenging because of the amount of
relaxation and vacation time. Higher education students are
more prone to post something because they are in relaxed modes
of comfort and not thinking about the impressions a photo or
a video will have. Being diligent can save a student from embarrassing
photos and videos from parties, gatherings, vacation destinations and
summer hookups that last a few weeks, but may have future
consequences.

Social Media is a tool that can either be used for good or used
for bad, proper decisions should be made to determine how and when
content will be posted and where.
A Brand should be treated with care, respect, and safe guarded.
A Brand is your word that identifies you and your potential direction in life.

Higher Education Students – Build Your Brand Build Your Impressions
manage your Brand and manage the content that you post associated
with it and who you are associated with. It could mean the difference
between employment and unemployment.
WordCamp Speaker, Volunteer, Blogger, Organizer, Advocate
WordCamp Central https://central.wordcamp.org/schedule/

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June 9, 2018

My WordCamp Journey 2017-2018

William Jackson at WordCamp Jacksonville
Speaking at WordCamp  Jacksonville, Florida 2017


Enjoying my WordCamp Journey from 2017 to 2018

Speaking, Volunteering, Organizing, Sponsoring and Advocating

How To Be Dope On Social Media
https://wordpress.tv/?s=William+Jackson
Presentations from WordCamp DC and WordCamp
Wilmington, North Carolina
Twitter @wmjackson

Speaking at my first international
WordCamp Calgary Canada in Alberta
William Jackson 9

William Jackson and Aida Correa
Speaking at our first WordCamp Miami
William Jackson 7

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Helping with Kids Camp in
Calgary Canada Alberta
sharing knowledge with
families from South Sudan

william-and-sean-jackson
Attending with Sean at WordCamp
Birmingham, Alabama our first time
in Birmingham, Ala.

William Jackson 13
A beautiful journey of WordCamp
Miami and WordCamp Atlanta
with Aida Correa #LoveBuiltLife
LoveBuilt Life

WordCamp Calgary

There is power in the spoken word, there is
power in the engagement that is WordCamp.
WordCamp YYC Calgary Canada Alberta

 

April 9, 2018

Getting Children Involved in Business with Kids Camp and WordCamp Conferences

Kids Camp
Kids Camp Miami 2018

Getting Children Involved in Business with Kids
Camp and WordCamp Conferences
by William Jackson #MyQuestToTeach

A reflection on WordCamp Miami and its Kids Camp.
The recent WordCamp Miami conference and the
upcoming WordCamp Jacksonville (Saturday,
April 7th and 8th) that have Kids Camp
involved for youth, teens and young adults
from 7 years to teens has shown that youth,
teens and young adults are using Social Media
for more than social engagement, they are
involved in building their Brands, business
transactions, marketing strategies, and other
activities that are entrepreneurial in nature.

The development of new technologies geared to
youth, teens and even young adults are allowing
more to be engaged in online environments through
apps that allow increased communication,
collaboration and children’s business ventures.
Youth, teens and young adults need training at
an early age to teach how to develop a business
relationship and networking.

The numbers of youth attending Kids Camps are
growing. The recent WordCamp Miami had an
attendance over 900 and the Kids Camp had
over approximately 100 participating.

Social Media platforms are allowing those
under 18 to communicate on platforms which
offer no training with online behaviors and do
not address ethics and morals that are important
in business. Because of the potential for
inappropriate actions that could have a high
impact on youths presence and can influence
educational opportunities, employment, and
even relationships in the future, it is key
that youth are trained and mentored.

Many young people ages 13 to 19 struggle with
building stable relationships, often due to
peer pressure, media advertisements and other factors.
Business relationships are different on so many
levels and if parents are not knowledgeable and
involved in some type of business they may not
know how to guide their children in an online
business, e-commerce or building a Brand and
how to Market that Brand correctly.

Parents are increasingly challenged with raising
children in a digital age and incorporating
building online relationships, transferring
online and offline behaviors and the influences
of peer pressure.
As an elementary teacher I regularity have students
from 3rd to 5th grade tell me about Game of Thrones,
Empire, and other content that has adult content,
language and situations.
Kids Camp a component of WordCamp provides exposure
to educators, CEO’s, web developers, coders,
business owners, e-commerce experts and leading
developers that understand how business is conducted
online and being aware of harmful and even dangerous
situations.

As an advocate for parents to be proactive and set
expectations for behaviors online. Have open and
honest discussions with your children about the
potential hazards and encourage them to speak to
if they sense potential dangers.
Parents and their children can be involved in
local Meetups, WordCamp and Kids Camp conferences,
Bar Camp technology Meetups and promote the
entrepreneurial spirit that youth, teens and young
adults have when it comes to creating a Brand and
starting a business.

Empower, Educate, Engage, and Employ youth, teens and
young adults now so they will be the business owners of
the future. Support Kids Camp by allowing more
children to attend and learn.

WCM

Resources:
WordCamp Miami – Kids Camp
https://2018.miami.wordcamp.org/kids/

WordCamp Jacksonville – Kids Camp
https://2018.jacksonville.wordcamp.org/

William Jackson is a past Professor at Edward Waters College,
where he designed a curriculum that embraced Educational
Technology, Social Media and STEAM.
He is a WordCamp organizer, blogger, volunteer, speaker and digital
community activist for TEDxFSCJ, Social Media Manager for
Jacksonville Sister Cities Association and New Town Success Zone.
He blogs about his life experiences as he travels speaking to
youth, teens and young adults and is a member of the body of
Christ with Northside Church of Christ in
Jacksonville, Florida.
William is a national and internationanl blogger and manages
My Quest To Teach https://myquesttoteach.wordpress.com/
He has 28 years as a public school educator in
Physical Education and Technology Instruction

William Jackson My Quest To Teach

October 14, 2017

The Vision of Vision Keepers and New Town Success Zone

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The Vision of Vision Keepers and New Town Success Zone
William Jackson – Community Activist, Educator
Social Media Visionary

The vision of “Vision Keepers” is spreading throughout the communities
of Jacksonville, Florida. People of color and culture are beginning to
understand that in order to create change, individuals must be
“Change Agents.”
Change comes first in the thought process of critically thinking where
you are currently in education, economics, commerce, and political
effective or ineffectiveness.
“Education is our passport to the future, for tomorrow
belongs to the people who prepare for it today.” Malcolm X
The realization of the importance of the human experience that each
person is important. If you are not present what change have you or
are you creating? If your not present will you be missed? Have you
made any changes in your community to make your community safer,
economically worth investmenting in and what kind of generational
difference have you made?
There is program, upon program, the same people are working hard
to create, build, make and sometimes force change. Change will not
happen until collectively the community joins together not just
for a month, a year or even a decade. That change must be sustainable
and scalable to where generationaly the change affects everyone
in positive and productive ways. People in the community must have
ownership and held accountable for the change to remain
and more importantly grow.
“Don’t condemn if you see a person has a dirty glass of water, just
show them the clean glass of water that you, or someone else has.
When they inspect it, you won’t have to say that yours is better.”
This should motivate them to want to do better, to reach their
potential. Malcolm X, The Autobiography of Malcolm X
Vision Keepers and New Town Success Zone are making changes in
the thinking of entreprenurials and business owners. Programs are
in place to help those with the thoughts, ideas, creativity and
innovation to create businesses that effect the community, changes
that bring about growth, pride, dignity and self-reliance on the
ability to provide products and services that are
in need in the community.
“Adults in the African American community must embrace their
talents and gifts, show their children that they are blessed with
their individual talents. Embrace failure because that allows for
growth. Never be afraid to fail…..”
William Jackson, Social Media Visionary
Entrepreneurials are realizing there are people that can help
build a business from the ground up. Provide the financial infra-
structure and the technical know how to establish a foundation of
sustainability and profits.
Businesses are being designed to provide what is needed in
re-investment, but also to make profits that can be re-invested
in the community, that can be invested in youth, teens and young
adults in programs that are not born yet and provide internship
and scholarships to provide access to educational opportunities.
In order for change to happen citizens must attend the meetings
that Vision Keepers and New Town Success Zone provides freely
and enthusiastically to the community. To invest and re-invest
in oneself is the first step to growth and establishing a change
that people want to see when they look in the mirror or see in
their bank accounts.
The feelings in too many cases are that more police will change
communities, stricter gun laws, locking up youth, teens and
young adults that commit even minor crimes and the school to
prison pipeline debate continues. These do not work.
The reality is that increased educational opportunities do work,
exposure to business and entrepreneurial opportunities for youth,
teens and young adults to start their own businesses do work.
Teaching children and teens that writing, poetry, blogging,
coding, web development can open doors to new careers.
Providing business mentors and role models do work and
even allowing youth, teens and young adults to take field
trips and providing professionals to visit the schools more
often to talk to students and answer questions does work.
Depending on who you talk to, too many do not see the value
of children of color and culture, too many have already passed
judgement before allowing education, business, commerce and
economic changes to work.
No society can survive on the “lock them up mentality”
because the reflection will fall back on what skills will our
youth, teens and young adults have when released from prison
if they are not trained to stay out of prison they will
repeat.
“Children have a lesson adults should learn, to not be ashamed
of failing, but to get up and try again. Most of us adults are
so afraid, so cautious, so ‘safe,’ and therefore so shrinking
and rigid and afraid that it is why so many humans fail.
Most middle-aged adults have resigned themselves to failure.”
Malcolm X, The Autobiography of Malcolm X
The beauty of the power of communication and observation,
instead of competition try collaboration and cooperation
for the same goals and VISION. Work together to improve
the community not fight to own it.
“Anytime you find someone more successful than you are,
especially when you’re both engaged in the same business
you know they’re doing something that you aren’t.”
Malcolm X, The Autobiography of Malcolm X

William Jackson (2)

Resources:
There are business learning opportunities already taking place, the community
must want to participate to improve themselves.
http://thyblackman.com/2017/09/28/21-business-take-aways-from-vision-keepers/

Business and Social Media Workshop
Vision Keepers Economic Development Meeting
Monday, October 16th 2017
6pm to 8:40pm
Bring your own Hotspot….

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