My Quest To Teach

March 6, 2017

HBCU Students Don’t Wait to Market Yourself

 

 

 

HBCU Students Don’t Wait to Market Yourself
by Pro. William Jackson
Educational Technology and Social Media
Edward Waters College @wmjackson

HBCU students in the 21st century cannot wait to market themselves
in a world of global commerce, digital Branding, intellectual sharing
and the vast Social Media sites that are building to get the word out
there about the talents, abilities and skills that HBCU students possess.

HBCU students still struggle and have faced more challenges in the past
8 years as HBCU institutions struggle to remain relevant, real and respiratory.
Even with the promises coming by the Trump administration there will
be strings attached, policies to follow, procedures to implement and even
expectations that need to be achieved.  This is not a handout, I hope it is
a help up for these historic institutions and if any money is provided
it is not mismanaged, lost in ill-advised policies nor “misplaced.”

Internal struggles have been a challenge at HBCUs either through faculty
stability, administration interaction with faculty and students or the
changes in generations of priorities. The retention and graduation of
students especially males is a serious issue that needs to be addressed.

The debate about the relevancy of HBCUs continues, data shows that a
high percentage of Black educators that are successful and work in the
most challenging schools graduate from HBCUs and continue on to
earn their advanced degrees. HBCU students are involved in STEM
careers even before STEM and STEAM where aligned with
educational initiatives.

As a graduate of an HBCU South Carolina State University ’85 and an
instructor at Edward Waters College,  the oldest HBCU in Florida, the
struggle is real and in many cases is overcome with each victory of students
graduating and becoming gainfully employed.

Teaching Educational Technology and Social Media the challenge is
teaching students how to compete for jobs before graduation, how to
Brand, then Market to a world of global competition and even tougher
globalization. This blog is about why HBCU students should market
themselves before graduation, usually starting in their junior year to
network with and collaborate with the “right folks.” Instilling in students
that if you want to be an educator, hangout with educators, if you want
to be a lawyer network with attorneys, if you want to even be a gamer
then learn from, compete with and against, and importantly network
with other gamers.

The most dangerous thing that keeps HBCU students from gaining their
dreams and aspirations is being afraid to network, speak with, talk to and
exposed to the diversity that world has to offer. Talking to my students I
share that you will not lose whatever “Blackness” you have if you have a
diversity of friends, associates, networking groups that can empower,
motivate, engage and collaborate with.

These suggestions are designed to help
HBCU students get out of their mental
boxes and to be less introverted and
race conscious
of fear and self-imposed apprehension.

Suggestions to motivate and encourage
for students and educators:

1. Learn how to market yourself before you
search for jobs, before you graduate, either
at the start or before your junior year of
higher education, vocational school or even
the transition from military service to civilian life.
2. Marketing shows your worth, talents, abilities,
work ethic, leadership abilities, being able to
function in diverse environments, acceptance
and tolerance of diversity.
Learn what marketing is….
3. The ability to adapt to the diversity of cultures, technology, responsibility
and accountability for success and failures needs to be learned. That does
not mean babying students it means teaching students how to adapt their
biases, stereotypes that they may have and how to professionally deal with
potential situations and circumstances.
4. HBCU students must always see themselves as investments.
The more you grow and improve the better investment you are to yourself
and future employers.
5. Don’t wait until your senior  year to rush to create a dope or lit resume,
start the first year and build by creating a living document of accomplishments,
volunteerism, learning, leadership, community activism and collaboration.

As a professor in higher education and as a elementary teacher it hurts my
spirit when students state “why do I have to do that”, I don’t wanna be
bothered with those people.” My response is, “do the right people know you
in the career you want or just those that do not want to see you grow beyond
them?”

6. Show yourself as well rounded; the combination of academics, job-training,
extra-curricular activities, volunteerism, all need to show your contribution to
things bigger than you are. Are you a part of something bigger than you?
7. Look at the world globally not just locally. Jacksonville, Florida is the largest
city in the USA by land mass. Students are encouraged in my class to have a
global perspective of the world. The smallest global event in their major can
have major implications on employment and involved in global markets.
8. Believe that your major course of study will have national and
potentially international influence as  you grow and take on more responsibility.
The road to leadership is driven not by money, but by willing to work hard to
make a difference in the world.
9. Learn to be familiar with foreign languages.  Dedicate yourself that you will
learn a new language especially one where you may have to use when traveling.
HBCU students can be heard talking that someday I want to, I might, maybe if.
They want to travel overseas, they do not take the time to plan, execute the plan
or even save to meet the plan. You have to start with a plan!!!
10. HBCU students network with cultural groups and participate in community
events like festivals and networking socials. Never assume that there is already
someone at an event that knows what you know. You have a wealth of inform-
ation that no one else knows.
11. It is important for HBCU students to learn how to integrate Social Media
tools and platforms beyond joking with their friends, booty calls, partying,
clubbing and acting a fool. This multi-functional, diversely dynamic platforms
can allow for communication with employers around the world. These
platforms can help start a career or end a career before it gets started.
12. Being technology savvy is important and just as importantly is how to
apply that knowledge. Use your knowledge to be involved in community
initiatives that build communities, that bring people together and open doors
for collaboration.
13. Have a reliable list of resources to help you grow.
The library services at Edward Waters College has one of the best resources
in its library staff. Emma Kent is a knowledgeable and dedicated professional
that embraces technology. Accentuating the services the library at Edward
Waters College offers. Too many students at HBCUs do not take the time
to get to know their library professionals that have a wealth of information
waiting to share and becoming friends with them. One of the best moves
for me was to be friends with the librarians, custodial staff, be nice to
the cafeteria man and women and secretaries. They became my “extra”
parents with prayers, advice and even extra food on my meal trays!!
14. HBCU students must adapt their thinking as they matriculate through the
years. Their ideas, opinions, skills, networks must change. This change should
be seen in their attire, their speech and self-confidence. Being a lifelong
learner brings benefits that will be seen in the future not just in the present.
15. Applying to both males and females, your visual personality is just as
important as your e-personality and e-reputation. Make the conscious effort
to protect yourself in the direction of your career goals and dreams.
16. During your growth take advantage of tutoring and learning outside of
academics. Attend tutoring for interview skills, cultural understanding, career
counseling, and even role playing directed at your career interests.
The more prepared you are the better prepared you are.
Obtain a mentor, someone that has life experiences, and sees your potential
that you do not. Someone that sees you as an investment to a better
future and learn from them.

February 1, 2017

2017 Reflections for Technological Growth for Parents

 

 

 

 

2017 Reflections for
Technological Growth for Parents
William Jackson, M.Ed. #MyQuestToTeach
@wmjackson

As 2017 continues so does the continued infusion, integration,
and invasion of technical tools, social platforms, interactive
games and devices. People are building machines, robots
and other mechanism that actually do something and the think.
Apps are being developed, it is becoming difficult to decide the
benefits and needs to connect with, chat with, associate with
and involve those that do not have a physical connection in
day to day lives.

People connected by Social Networks may not have the same
value and moral structure as those who have made a physical
connection. Care still needs to be a priority because of the ease
of technical deceptions, distribution of misinformation and deceit.

Terrorist group’s mode for recruitment are online networks that
target youth, teens and young adults to radicalize thinking.
The growth in false news reports is another challenge, social
engagement is important to hash-out truth and lies. 2017 seeks
to be another transformative year of expansion of technological
surprise and wonder but education is the key to being ingaged
and involved.

 

 

 

 

The global access to information
creates stresses that contribute
to psychological, physical and
even emotional changes in many
people. These suggestions are for parents globally that may be
struggling with handling the invasion of technology in the home,
in the community and in schools.

 

 

 

 
1. Parents monitor your child’s online
activities, explain behavior
expectations for actions while online.
a. Parents should be aware of where
their children are going
online and who they are engaging with.
b. Children’s psychological safety is just as important as their
physical safety, so if threatened online children, youth and
teens should notify parents and guardians.
c. Have conversations about favorite sites, online friends,
what social media platforms are being using.
d. Are children using video to share information, are they
using Google maps to tell their friends where they live?
These are questions internationally parents need the answers
too from their children.
2. Parents, “Know safety, No injury. No safety, Know injury”
a. Parents should be involved in determining how much tech
is being used by their children in their homes and in the
community.
b. Parents need to work with schools to help set expectations
and maybe limits in using technology. Social interaction is
still important.
3. Parents help build positive relationships for online activities.
This respect decreases bullying, cyberbullying, cyberstalking
and sexting.
4. Parents must model good online behaviors.
a. If your child sees you acting certain ways they will do the same.
b. Your children are influenced by peer pressure and your role
modeling as a parent.
c. The Internet can be a fun place, but there are dangers.
5. Parents set a time limit for your child being online.
a. More emphasis on reading and other activities that challenge
thinking and encourage social engagement.
b. Reasoning and higher order thinking skills are important skills
to learn by reading and engagement.
c. Internationally youth have great potential to influence the future
of their nation and the world.
6. Parents’ don’t be naïve about the power of Social Media platforms.
a. Sometimes you have to Google and Hashtag to get information.
7. Parents teach your children to know how advertisers work.
a. Not to click ads that say free games, candy, toys, etc.
b. Do not give out addresses and personal information.
8. Parents’ ask your children to teach you something new online.
a. Parents test your child’s intelligence and intellect with technology
by doing online journeys around the world.
9. Parents Google your children, hashtag your children, in Google,
Twitter, Facebook YouTube and other sites.
a. Use their First Name Last Name + City, State, Nation

 

 

 

 

 

10. Parents teach your
children not to put personal
information online.
a. Identity theft is a major problem
in this digital age and terrorists
are working hard to involve youth,
teens and young adults to
be used as weapons and propaganda tools.
11. Parents check parental controls in your browser and learn how to
check your browsers history to see where the kids and teens have
gone online.
12. Parents, if your children play online games monitor the language
and conversations.
13. Each Social Media site has an age restriction, parents talk to
your children about Facebook, SnapChat and others, whatever
your children are involved in.
14. Parents be friends with your kids until they are 16 at least.
a. Don’t stalk them, but monitor behaviors and actions online.
15. Parents the online experience should help to build social skills
and build cultural awareness.
a. Education is influenced, must be guided by parents and
educators working together.
16. “Treat others as you would like to be treated.”
a. The Internet is a global platform, a broad community that
represents the world, there is good and bad.
17. Parents learn new terms so you can understand your child’s
conversations.
a. slang and street language have their places
b. understand “code switching”
18. Parents plan to attend workshops, seminars, and conferences.
a. Build your knowledge, networking and entrepreneurial skills
19. Parents build your home around learning and growth resources.
20. Implement, Integrate, Initiate, technology to your comfort levels.
a. develop a plan of how and where you will use tech at home
for the betterment and empowerment of children.

January 18, 2017

HBCU Bloggers What Does It Take in 2017

wm-jackson
Attending WordPress WordCamp in
Philadelphia #WordCampUS

HBCU Bloggers What Does It Take in 2017
Updated 2017
by Prof. William Jackson
Edward Waters College
Educational Technology and Social Media

Ideas from a Blogger, Influencer, Speaker,
Thought Leader, Presenter and Educator

What does it take to be a blogger and social media
influencer? The ability to create content and share
on Social Media platforms is a process to influence
thinking, decisions and actions of readers. To
develop a personal Brand that exemplifies the
spirit of HBCUs. Students need the exposure and the
opportunity to network with those in the industries
they are interested in. To become serious in their
quest for success and growth.
Exposure is important and networking is vital
to being seen digitally and socially.

blog

Provided by Prof. Jackson
1. Write as if the world is going to view your content
and provide feedback. When people read your blogs
they should understand your passion and the direction
you are going.
2. When blogging take the time to read, review, rewrite,
and revise what you have written. Grammar and spelling
count a great deal.
3. Reflection is important, it is vital to think on your
writings and consider your desired end result, what is
your mission and vision for your content?
4. Embrace the diversity of the world, it expands your
ability to connect and engage with the diversity of your
audience. Your blogs should be able to reach out to
diverse audiences and make a connection.
5. Attend conferences that allow for sharing of ideas
and concepts. No blogger is an island to themselves.
6. When writing remember your building relationships
with others. This is important to establish connectivity
and validity.
7. Read writers that you respect and admire, this
inspires your creativity and literary growth.
8. Storytelling paints a picture, so use words that
encourage the imagination and inspire consistent
content development. Be careful of using cultural
or street language, think about the audience and their
interests.
9. When writing understand that writing is a process,
the more you write the better you get.
10. Don’t be afraid to submit your blogs to newspapers
to be published. You never know who will publish your
works. Even if you are rejected 100 times 101 might be
the one that gets you an awesome gig.
11. Keep your passion and excitement about your writing,
it is an extension of who you are.
12. Write for enjoyment and a purpose.
13. Your writing is an important part of who you are,
what you are growing into and how to expand your voice.
14. HBCU students continue to grow in your field, you may
start off in a tradition blog, be willing to
incorporate Microblogging, Podcasting, Vblogging and
other technologies that reach diverse audiences.
15. Never doubt your ability to grow beyond where you are.
16. Don’t blog when you are emotional, your judgement will
be blurred.
17. Never use your blog to spread racism, profanity,
prejudice, hate, sexism or involve in Sexting. This will
damage your Brand and your reputation.
18. Be careful of who you associate with, this may influence
future internships and scholarships.
19. Never let random people take your picture, they can be
used later against you.
20. Freedom of speech is a constitutional right until you
slander, accuse, threaten and demean others.
21. Be careful and protect your intellectual property, don’t
use company or school based hardware/software to store
blogs, videos or photos.

A blogger is a life-long journey and should be a life
long adventure.

December 30, 2016

Building African Bloggers and Innovators in 2017

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Building African Bloggers and Innovators in 2017
William Jackson, M.Ed.
Twitter @wmjackson – #MyQuestToTeach

“What should we be doing going forward?”
Africans can save Africa: Arnold Ekpe at TEDxEuston
There are millions of potential brother and sister bloggers
in Africa, diverse people of color and culture, yearning to
tell their stories, developing and waiting to share their
Brands and expand their opportunities to collaborate in
education, business,commerce, finance and global
entrepreneurship.
This writing is a contribution of knowledge to share and
hopefully motivate and inspire Africans desiring to Blog,
Microblog,  Videoblog, Podcast and create dynamic content
within their communities. Their (African) voices and stories
are important and should be shared on a global platform of
respect and collaboration on dynamic Social Media platforms.
To represent the African diaspora and historical significance
of the art of storytelling.
What better way than to share with the world, to create unique
content that is just as diverse as the most culturally rich
continent in the world, Africa. I encourage Africans of all ages
to write their stories, to use their creativity to share innovative
ideas and create content that bridges generations and cultures.
The ability to create unique and transformative content that
can connect and unify their continent.

Following the literary talents of Chinua Achebe, Ngugi wa
Thiong’o, Wole Soyinka, Ben Okri, Buchi Emecheta, Ama
Ata Aidoo, Dinaw Mengestu, Africans are historic creators
of stories’, poets, and diverse content creators.
African children are learning that through education
they can contribute to the world in ways not available
decades ago.
Colonialism attempted to silence the voices of Africans,
it failed because the voices of Africans can be heard
whispered on the flowing waters and in the air currents,
stories that travel through the trees, and the paths both
dirt and paved across the continent.
Social Media platforms and tools are allowing African
boys and girls to share their stories with the global
community, bringing attention to their lives right from
their mouths and to the ears of billions globally.

kids

As an educator and parent I want to encourage African
children, teens, youth and young adults to share their
stories through the diverse tools that blogging has to
offer and enhance their language abilities, “language
is the way to memory.”
Prof. Wm Jackson #MyQuestToTeach
Do not allow others to tell your stories as was done
during the centuries of slavery, oppression and
colonization.
In the spirit of Chinua Achebe share your stories and
let the world hear you. Chinua Achebe the “Father of
African Literature” has stated many times that the
minds of the people were influenced by the
colonization of Europeans.
That African writers need to be activist in their
writing, to challenge the thinking of Africans, to
encourage intellectualism and activism even still
today.
The thinking and the writing of Africans are
challenging the “emperors” way of thinking,
“because the storyteller has a different agenda”
than the emperor, “Conversation with
Chinua Achebe 2012.”

shutterstock_128237849-620x350

In many ways Africans have a responsibility to
share their stories and share their voices, what
better way to tell truth to life what Europeans have
tried to deny for decades. There was a denial
of building of thought leaders and intellectuals in
Africa during colonial rule. The independence of
Ghana in 1957 and subsequently other African
countries allowed for the potential of building new
intellectuals that in turn will teach others. Sharing
the value of their voices just as Achebe, Soyinka
and others have done, storytelling is a powerful
tool to build cultural pride and dignity.
The 20th and 21st century have opened new ways
for Africans to soar, to embrace the winds of
change that allow for the chains of colonialism to
dissipate. Achebe shares that Africans have the
right to share their expressions. No matter the
medium, the tools, or the platform.
The encouragement of children is important because
as Achebe says that “children can fly,” and should
be encouraged to.
Achebe states that he writes because he likes to
write, I feel the same passion. To share not just
stories, but information to encourage people to think,
contemplate, dream, consider the possibilities to grow
beyond the limited imaginations of those that
do not respect the diversity and the heritage of African
nations or the diaspora.
Africans must tell their stories, share their voices and
build a new dynamic identity for the 21st century.
Africans are more than a people to be colonized and ruled.
They are a people that have passions, expectations, and
dreams, this should be shared with the world.
African voices can influence geopolitical decisions that
will take Africa into the 22nd century and beyond.
Africans as a collective can influence the gaps in education,
in commerce, in the innovation of technology and the
opportunities to achieve more to the benefits of Africa and
African people, not just people from other countries.
54 countries united to solve their own problems can
achieve great things if they unite and speak united. Africa
united as a strong united force to make positive and
transformative change.
These powerful words from stated that, “no foreigners
have ever developed a country, the nationals have developed
their own country.”
Africans can save Africa: Arnold Ekpe at TEDxEuston
https://youtu.be/D70ZybuB-rE

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Resources:
Bridging the Diaspora Divide – Teresa H. Clarke at TEDxEuston
https://youtu.be/sg6F-M6v1iM

South African Bloggers
http://weblogforlove.com/

Africans can save Africa: Arnold Ekpe at TEDxEuston
https://youtu.be/D70ZybuB-rE

African on the Blog
http://www.africaontheblog.com

 

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