My Quest To Teach

March 24, 2018

Building Your HBCU Brand That Builds Your Worth

William Jackson My Quest To Teach

Building Your HBCU Brand That Builds Your Worth
by William Jackson, M.Edu.
@wmjackson – #MyQuestToTeach
Wm Jackson is a graduate of South Carolina
State University and past instructor at the
oldest HBCU in Florida – Edward Waters College

In todays society HBCU students cannot allow
others to Brand them or label them.
There are billions of people on the planet, each
person from conception to death has a story and
a personal Brand. Students cannot allow others to
tell their story, to Brand with error about
who they are, and what they are about.

HBCUs have a rich history of culture, creativity,
innovation and invention. They must tell their
own stories to collectively expand the potential
of graduates and influence the world.
How others see you is important, society should
see you beyond skin tones, hair styles, and accept
the beautiful imperfections that we each have and
should embrace in ourselves.

This is why an HBCUs Brand is important to help
define outside of visual and cultural perceptions.
Why would anyone allow mass media to define them,
to tell an incomplete and inaccurate story that
only sees or tells false/half truths. HBCUs even
today are fighting for not just financial support,
they are striving for respect and recognition too
show their continued and transformative contributions
in this nation.

In 2013, St. Paul College closed after 125 years,
a rich history of building men and women, their
stories continue in history.
There are many other HBCUs that have not survived
history, they live on in their students and the
accomplishments still being achieved.
Science Technology Engineering Arts Mathematics/
Medicine are the legacy in the 20th and 21st century.
The Brand of HBCUs should continuously be modified
and adapted for telling a story of growth, hope
and preparing for the future. HBCU students
personal Brands should be self reflective,
what do students want society to see, that do
HBCU students want societies perceptions to be?

The work that goes into building a Brand is not an exact
science, it allows that person to be reflective.
HBCU studens must find out what their Brand is personally,
asking themselves where they are heading:
What do they want to do with their life? How can they
match their career aspirations with their personal Brand?
How do they want society to see them? What makes them unique?
What are their strengths? What are their weaknesses?
HBCU students must identity why their Brand is important?
Understanding your “Personal Brand” how you present yourself
to others understanding your “Brand Identity” the qualities
that make you unique and different from others. HBCU
students need to understand the importance of their
Personal Brand in starting a career, standing out from
others, personal self confidence.

Celebrities are not the only ones that benefit from Personal
Branding. There is competition for employment and career
stability is fierce. Having a Personal Brand workig can
be the difference between an entry level position
or executive positions.

Controlling your Brand helps you control how you are
perceived, when you see Brands like Nike, Adidas, Reebok,
Coke, Pepsi, Empire, Scandal, The View and other products.
Each one you expect a certain thing from them. The same
should be held for HBCU’s as well, what do you as the
student expect people to expect. Your Brand can make you
memorable or nefarious, notorious or noticeable, you decide.

Ever Rising

Background information:
William Jackson is a past Professor at Edward Waters College,
where he designed a curriculum that embraced Educational
Technology, Social Media and STEAM from 2004 to 2017.
He is a WordCamp organizer, blogger, volunteer, speaker and
digital community activist for TEDxFSCJ and the Social Media
Manager for Jacksonville Sister Cities Association.
He blogs about his life experiences as he travels speaking
to youth, teens and young adults and is a member of the body
of Christ with Northside Church of Christ.
William has 28 years as a public school educator in
Physical Education and Technology Instruction and
is a community activist where he is actively engaged in
the Jacksonville, Florida community with Vision Keepers
and New Town Success Zone.
William is joined by Aida Correa who is an artist, blogger,
poet, actress and a proud Latina. Both are parents to adult
children. They can be found on Twither at:
@wmjackson and @latinapheonix and hashtags respectively
#MyQuestToTeach and #LoveBuiltLife #LoveBuiltStudio

20180106_143559

 

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March 9, 2018

2018 Change Your 2017 Mentality 

Filed under: Education,Taylor Richardson — William Jackson @ 12:45 pm

2018 Change Your 2017 Mentality 
by William Jackson #MyQuestToTeach
Inspired by Taylor Richardson 
Astronaut StarBright – https://www.gofundme.com/astronaut-starbright-fund

Assemble your pieces to move forward to take the
opportunities to set a new vision for motion that
moves forward not backward.
There comes a time when you’re sick and tired of
being sick and tired. That you want a change for your
life, to create an atmosphere of success and progress.

There is a time when you seem to think your window
of opportunity is closing. Your options are few and
slim. 2017 was an opportunity to move forward, but
in some way people may feel they missed their move.

It takes courage to start a movement of change,
you have to get rid of fear. Fear can paralyze you
to the point of putting you in the hospital or
putting you in the grave. Imagine, the grave yard
is the riches place on the planet because there are
people buried there that did not even try to live
up to their dreams. They had ideas that could have
change their lives and changed to world, but because
of fear did not act.

2018 is another opportunity to change your mentality
just don’t give up, keep moving foward. Live your
life with some passion and with some drive that
takes you beyond your fears and your dreams.

Steve Harvey says, “JUMP,” others have different
motivational sayings, Luke Cage (Marvel) says,
“Always Forward.”

As inspiration don’t just use the date in a year use
every day as an opportunity to move in a forward
direction.

There will be storms, hazards, headaches and heartaches
that you must address. Keep your passions and keep your
purpose in mind. Use your resources of purpose, process
and procedure to advance forward and keep moving forward.
Never give up on yourself, because at the end of the day
you only have yourself.

Don’t rely just on you and what you know, but allow faith;
inspiration and prayer to inspire you!!!
There are many ways to travel, make sure your traveling
is in the positive direction where you are not just
cruising or following someone else. Live each day as
if it were your last, because each day is not promised.

Focusing on you and how you can help others and your
grow beyond what you are. Stay focused and aware.
Change comes by mentally accepting the challenge to
change and to help others. Each of us has a direction
to move in, but first we must mentally accept change
and keep the focus and the purpose in our lives.

If that means getting rid of distractions that
mock you, tease you and put you down – then do it.
No one can do it for you, you have to do it yourself
and for yourself.

#2018 provides another opportunity to move forward,
upward and change the inward person, but you must
mentally commit to change and not to submit to fear.

Motivational Videos:
Love What You Do…
https://www.youtube.com/watch?v=vB-1SRcsgXA
Discipline Yourself
https://www.youtube.com/watch?v=HwuU-1PY7nU

TEDxFSCJ SPACE

March 7, 2018

HBCU Students can be Dynamic Content Creators 

20180106_143559

HBCU Students can be Dynamic Content Creators 
by William Jackson and Aida Correa
@wmjackson @latinapheonix

Speakers at WordCamp Miami March 2018
Attend WordCamps in 2018
HBCU – Historically Black Colleges and University students are
growing as content creators and the need for training is increasing.
WordCamp conferences meet the needs of Bloggers, Micro-bloggers,
Podcasters and VBloggers. As speakers and participants of WordCamp
conferences Aida and I provide a few hints for HBCU students before
registering for WordCamp.

HBCU students should already have expectations for learning.
Having attended and spoken at several WordCamps in 2017 the
benefits are lasting. The potential for continued collaborations
are endless and possibly life changing starting careers in diverse
areas of technology.
The motivation is that less than 1% of tech companies are owned
by people of color.
There are different expectations for each person, there needs to be
an established plan that fits individual needs based on the session
or track that is available.

As a past professor at the historic Edward Waters College I regularly
took students that could attend with me to expose them to industry
experts and leaders.
Deciding what your goals are as a content creator and how you mesh
or combine your plan to learn, integration of technology that can
aid your business and personal growth, build a Brand and Market
yourself. There is more to gaining readers, viewers and engagement
than a flashy web site, dazzling coding and eye candy photos, it
takes planning and engagement.
How you’re marketing your Brand and integrating content as an
engaging and interactive developer makes a difference in achieving
the goals you have set as an entrepreneur and future professional.

Attending WordCamp assists in finding out what products, services
and resources can benefit you and your customers. Security updates,
SEO changes and coding tips and tricks and learning the language.
Make sure you have plenty of business cards, your appearance
matches your Brand, you have questions after or during sessions.
Building a Brand creates future opportunities for investments
and expansion outside of normal business lines. The benefits
resulting from investing in attending WordCamp may lead to
internships, new career options or second jobs.

As a content creator you represent your business so consider
the potential of building business relationships. Never judge
a person by attire, color or culture, gain insights during
conversations and interactions.
Events like WordCamp provide opportunities to expose HBCU
students to applying social skills and learning business skills
that are important in commerce, finance and knowledge
based careers.
HBCU students are establishing businesses and building
awareness for their contributions. Building relationships
in business and the connections to
future careers starts with networking.

Intellectual design is key because knowledge based careers
are expanding.
Knowledge is power when applied strategically and effectively.
Building self-confidence, self-awareness, self-determination
and self-respect. WordCamps are in every state
and have after conference Meetups that provide additional
learning and networking.

Technology contains and embraces diversity so students can
gain opportunities. WordCamp venues contain great potential
to be an awesome experience. To build life-long and generational
intellectual learners. Access to wealth resources, intellectual
design, community activism throughdigital community
engagement.
Building entrepreneurial vision that allows the embracing
of adaptation, change and growth. WordCamp is unique,
engaging, interactive and empowering.

How To Be Dope On Social Media:

William Jackson, graduate of South Carolina State University,
Professor 2004 – 2017 Edward Waters College
teaching Educational Technology, Social Media and STEAM
WordPress TV – https://wordpress.tv/speakers/william-jackson

Resources:
WordCamp Jacksonville – https://2018.jacksonville.wordcamp.org
WordCamp Atlanta – https://2018.atlanta.wordcamp.org
WordCamp Greenville – https://2018.greenville.wordcamp.org
WordCamp Miami – https://2018.miami.wordcamp.org/
WordCamp Central 2018 – https://central.wordcamp.org/schedule/
Your complete listing nationally and globally.

 

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