My Quest To Teach

May 22, 2017

African American and African Children Should Be Blogging

Filed under: Education — William Jackson @ 6:30 am


African American and African Children Should Be Blogging
by William Jackson @wmjackson
Educator, Blogger, Community Activist,

The inclusion of technology especially the explosion
of wireless technologies provide African American and
African children a great opportunity to share their voices.
No time in human history has the human voice been able
to reach so many people instantly and so powerfully.

Digital technologies have embedded themselves in the
lifestyles of children, the communication gaps have
been forever destroyed. The only challenge is to open the
eyes of African American and African children to connect
with each other.

Blogging either the traditional way of writing or even the
growing Podcasting, Vblogging and other streaming
services opens unimaginable ways to collaborate and
network. The use of Microblogging can be seen in
Africa because the scenes that the world does not see
can now be enjoyed.

“On Twitter, the ebb and flow of conversations such as
#TheAfricaTheyNeverShowYou and the role of global
media in its perception of the continent remains a great

talking point.” CNN Africa Social Media Consumption
African Americans have moved into a digital age that is
embracing ideas of diversity and multicultural shades
of acceptance and unity. Children are not quick to see
shades of color as adults do; parental influences directly
affect the growth and development of children in their
mental, emotional and spiritual growth, if directed in
the right ways they can be beneficial and productive.

In a world of diversity parents cannot afford to teach
their children racism, bias, bigotry and prejudice
because they cannot predict what environment their
children will be working in or what relationships that
will develop either personal or professional.

Technology breaks down the limitations of connecting,
but parents build mental barriers that destroy trust and
relationship building.
The inclusiveness of technology is taking many of those
of color and culture into the 21st century where they
can connect to the world. There is an estimated 8
million bloggers in America (The State of Blogging
2005), Pew Internet & American Life Project). Africa
has an estimated around 9% of Africans use social

Technology is infused in all aspects of life and is expanding
daily and becoming more intuitive to the wants and needs of
the user. This is requiring African Americans and African
people to accept and embrace the education required to
grow. There is so much technology available in schools
children need to understand how to apply these new tools
to life not to just play games or cyberbully.

If knowledge is lacking then children of African American
and African diaspora will be at a disadvantage. They will
be struggling to acquire the knowledge to be knowledge
workers in a digital world of information.

The proficiency of reading (literacy/comprehension) and
writing (creative thought process) is needed now more
than ever. Manual labor jobs are still there, even they
are using technology that requires thinking. Statistically
African Americans are behind in technology applications
and implementation (digital divide) professionally and
educationally. Social media will not produce jobs, it will
not empower people monetarily. Degrees and
certifications are the way to go that will empower
children for careers and financial stability.

Teaching our children blogging is a new world, a world
of digitized created expressions and voices on a multitude
of subjects that matter.
The skill of blogging does opens doors to avenues of
business ventures to expand literary and informational
access. Their voices are provided a platform to share their
happiness, trials, tribulations. Each generation has moved
from the spiritual songs, hymns and other harmonic
expressions that past generations have used. Today in
this digital age the quiet sounds are of processors of digital
devices that move codes, create binary languages that
produce what is held in the hearts and minds of children,
youth, teens and young adults.
Blogging produces content for cyber-publishing, to share
stories, ideas, passions, and in some cases rants and raves.
The capability for African Americans and Africans to launch
their own newspaper, magazine, radio and even television
shows is empowering. What better way to involve generations
to become contributors to the discussions that need to be
presented to the people.

Africans and African Americans must embrace technology
and all that it has to offer to build communities up to
educate each generation to be better than the next.
Technology is about communication between people and
helping them to be empowered.

EWC and HBCU Students Should Be Attending WordCamps

















EWC and HBCU Students
Should Be Attending WordCamps

by William Jackson @wmjackson
Emma Kent @librarianewc

The WordCamp Jacksonville was a prime opportunity
for EWC and HBCU students to meet and interact with
industry professionals in the fields of web development,
graphic design, Java development, Cybersecurity and
other areas of Branding, Marketing, Advertising and
business ventures in the area of tech.
The opportunity to share their voices through tech
has never been available before in history for EWC and
HBCU students.

Emma Kent, MA, MLIS librarian of Edward Waters
College attending her first WordCamp shared the
historical importance of EWC and HBCU students to
continue to grow and be engaged is as many tech
conferences like WordCamp Jacksonville. Ms. Kent
talking to the industry leaders, developers, bloggers,
programmers, etc.

Social Media has moved beyond the traditional
blogging into a broader spectrum of interactive
engagement, connectivity, Branding, Marketing,
find a person’s Niche and even collaborations in business.
The levels of engagement, interactivity and networking
is valuable for EWC students that have dreams of
moving into new areas of careers in technology, but do
not know who to connect with.

This is a big challenge, HBCU students do not think
conferences, meetups, workshop and networking events
are important, but are dangerously wrong.
Meetups, conferences, summits, workshops and
other events are important to understand who to
connect with, where to go to connect and the
value of getting your name in the minds of
professionals that can offer Internships, scholarships,
jobs and open doors that were once closed.
Emma Kent and William Jackson, Presenters




The presentation
“How to be DOPE on Social Media and Relevant,”
was celebrated as bringing a diversity of
content and cultural connections. Praised
as new and exciting the presentation was
engaging and interactive.
WordPress Jacksonville is growing and providing
more opportunities through the meetups
happening each month.

EWC and HBCU students are encouraged to find
groups that support WordCamp, WordPress, EdCamp,
BarCamp and other opportunities for networking and
If HBCU students want to be involved in areas of tech
or even as entrepreneurs they still have to have access
to knowledge, resources, venture capitalists that make
the much needed  investments and have the degrees
and certificates necessary to sit at the table where
the decisions are made.

The concept of “How to be Dope on Social Media and
Relevant” is the vision of William Jackson professor
with Edward Waters College, he teaches Educational
Technology, Social Media and STEM. Professor
Jackson provides a much needed experience and
knowledge to help EWC and HBCU students to grow
and be part of industries that claim there are no knowl-
edgeable nor capable students of color and culture.
Professor Jackson has 27 years as a public educator
and teaching at EWC since 2004, he attends national and
international conferences to speak on tech issues in many
cases that are directly related to people of color and
culture and supports hiring EWC and HBCU students.

Pro. Jackson is a national and international blogger
whose content is published in Canada, South Africa,
Nigeria and throughout the United States.
There are national WordCamp opportunities and EdCamp
for EWC and HBCU students in education programs
working to be educators in schools across the country.
Students take advantage of this chances to grow beyond
Conference photos:



Emma Kent, MA, MLIS
Librarian – Division of Academic Affairs
Twitter – @librariantiger

William Jackson, M.Edu
Social Media Visionary – My Quest To Teach
Twitter – @wmjackson
EdCamp Central
WordCamp Central












May 8, 2017

HBCU SWAG Your Marketing and Branding

Filed under: Blacks In Technology,Education — William Jackson @ 6:20 am



Future HBCU Students learning about
Branding and Marketing

HBCU SWAG Your Marketing and Branding
by William Jackson, Prof. Edward Waters College
Jacksonville, Florida @wmjackson Twitter

“Education is the most powerful weapon which you can use
to change the world.” William Butler Yeats
Students attending HBCUs should be engaged in educational
and leadership building opportunities. Students; freshmen to
seniors marketing themselves and having a strong personal Brand
helps to set the foundation of building a career before graduation.

In my Educational Technology, Social Media and STEM
class students present how they Brand themselves and
what tools to Market their Brands. The provides key incites
in the process of networking, volunteering, digital
content and building knowledge to apply in real life.

SWAG is being academically and socially competent in a highly
competitive environment that is global and diverse. Diversity
is not just color or culture, it is lifestyle, political and religious
beliefs. The fabric of a person that embraces their uniqueness
and respects those quality in others.

The Brand a HBCU student chooses will set the stage in how
people view them, establish a relationship that is both
virtual and realistic. Your Brand is the promise you make to
the world that you can be trusted and of ethics.

HBCU students are making career decisions not thought of just
5 to 10 years ago so information is needed and even mentorship.
Decisions driven by values, morals and the opportunity of growth
potential and independence. These decisions influence financial
stability, professional growth and security that influences social
and economic well-being. There are many things to consider as a
developing adult.

Marketing has been shared by the five ways below:
1. Connecting with people of similar abilities and interests using
Social Media and attending networking opportunities that may
require you to think out of the box or not to see a box.
2. Avoiding people with personal dramas, negativity and rebellion
for educational success, and social/professional conformity and
even the norms of setting boundaries that transgress morals and
Malcolm X stated if you don’t stand for something you will fall
for anything.
3. Seek mentors for guidance and sharing common sense. Mentors
should not be the same age as you, because they do not have “life
experiences” as those that are 15 to 25 years your senior.
4. Volunteering in service to the community to create a positive
personal Brand and “paying it forward” to help lift those who are
still struggling and finding their way.  Mentoring builds personal
accountability and respect for the power of personal connections.
5. Participating in activities that build strength, vision, social skills,
leadership abilities and cultural exposure. HBCU students need
to know where they came from so they know their potential for
greatness and have a direction for where they are going.

Strategically placing yourself to increase visibility to others
who have similar interests and goals is not egotistical, it is a
realization that competition is fierce and having confidence and
SWAG are needed to show your abilities to a global economy
and why you should be considered for employment. First
impressions are always important and forever influential.
HBCU students cannot afford to be rebellious to guidance
and wisdom, many are quick to be outspoken without all
the facts and refuse to apply themselves and challenge

Even those that have made mistakes and been incarcerated
deserve a second chance. Malcolm X has stated: “To have
once been a criminal is no disgrace. To remain a criminal
is the disgrace.”
HBCU student’s reputation is important so preserving it and
keeping it “clean” is important. HBCU students walk in the
light of gaining knowledge and applying knowledge to gain
power and influence.
Maya Angelou has an appropriate quote that can be shared
with HBCU students, “I’ve learned that people will forget
what you said, people will forget what you did, but people
will never forget how you made them feel.”

In this world of constant change, competitiveness and diversity
HBCU students must leverage and utilize their greatest asset
Malcolm X stated simply, “Education is the passport to the
future, for tomorrow belongs to those who prepare for it today.”

Video Resources:
Branding is a Planned Process

Branding and Marketing to build your Brand

Using Vblogging to Build your Brand

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